Posts filed under “Apps”

Internet Retailing Expo 2012

I just wanted to write some of my thoughts down from  Internet Retailing Expo 2012, and  to post the key points I took away from from the sessions I attended.  I was only there on the second day, so my opinions and experiences may not be true for both days. I am particularly keen on […]

Getting The Mobile Experience Right

Here are my key points from Lee Duddell What Users Do and David Howdale Howdale Associates Getting The Mobile Experience Right Mobile UX is complex, with new and unknown journeys, and devices with multichannels and different contexts. Focus on users’ expectations. Why would you buy a fridge whilst on the bus? Mobile offers more opportunities. […]

The Ideal Way To Do The M-Web

Here are my key points from Paul Boag’s presentation The Ideal Way To Do The M-Web. This was the talk I was most looking forward to and I wasn’t disappointed. Paul started by saying that people should stop obsessing over native apps.  Apps have become the next “must have”, without stopping to think why. Mobile devices […]

Why Native Apps Are Not The Future

I’ve been thinking for a while that native apps aren’t the way forward. Before I got my iPhone 3GS in November 2009, I looked on longingly at all those people talking about apps, and downloading cool games and doing much more than I could with my phone at the time (a Blackberry Curve). When I […]